Gallery 65 – October Meeting

Oct mtg 9

The year is winding down and I am already starting to miss our monthly meetings and the artists….yet it’s heartwarming to look back over the last several months and appreciate and enjoy the changes and growth that have occurred.

Here’s what this meeting produced:
Sarah is looking at holding painting class again…as a revenue producer and means for visibility. Nicole is looking to expand social media to include Pinterest and Instagram. As the only one in the Gallery who is doing marketing activities for the Gallery, this is more action and work, even if it might seem a small thing to readers who have been using these for awhile.
Oct mtg 7       Oct mtg 1      Oct mtg 3    Oct mtg 5
The holidays are coming, and it’s time to be thinking of what products are needed for gift buyers. Nicole is making felted ornaments and will have an ornament tree positioned prominently in the showroom, and has found other artists to make ornaments, coasters, and small items. She will also be getting other artists to share databases, so that they can exponentially increase their reach.
November looks to be a busy month – Debra Ehrens is doing a trunk show, Open Studios weekend on 11/21 and Hatch Street Studios trunk show will be at Gallery 65 this year! 
In December, the first weekend is the Holiday Weekend, with a downtown stroll. Downtown associations (NB Cultural Council, NB Beautiful) are also creating a Deck the Windows event that is sure to attract interest and participants…and we hope, lots of foot traffic to start shopping! And Roy Rousseau will be the Featured Artist in the Gallery in December.

I am so proud of the work they’re doing. They have fewer artists in the cooperative yet are taking more action. They’ve consolidated floor space in the showroom, yet merchandised the existing and new product more effectively. While traffic into the showroom continues to be less than desirable, they are doing more with it. In short, a leaner and more amped team – and they are inspiring! I am looking forward to our next meeting in a couple of weeks.

Love, love, love,

Jody Seivert 300 dpi

Practice and Repeat

For designers, sales managers and salespeople everywhere


As adults, why is it so hard for us to practice something new?

It’s been my experience that as grown ups we collapse several things that actually keep us from learning:
We collapse being familiar with something to actually knowing it.
We collapse knowing something with actually doing it.
We collapse not knowing how to do something with ‘it can’t be done’.

All of these impede our ability to learn and practice something new so that it can become a habit and then become second nature.  beliefs

So, let’s get the terms and the actions distinguished and disconnected.

Familiar is a vague notion, loosely understanding a concept of something and maybe the actions that go with it. It’s just an idea and may not be an experience that we’ve had.
Knowing something requires evidence. I know how to tie my shoes because I see that they are tied and I have done it many times…which is not the same as watching someone else or listening to someone discuss it…that would be ‘familiar’.
Knowing it and doing it aren’t necessarily the same. And in the sales game, the action is what counts. I teach the DiSC behavioral model and some of the learners ‘know’ how to fill in the blanks on paper – they ‘know’ the material. But they don’t USE it, rendering the information almost useless.

To paraphrase Thomas Jefferson, “It doesn’t matter if you know how to read if you don’t read.” While knowledge is powerful, it doesn’t beat taking action.

And lastly, if I can’t do something it only means I can’t do it. I can’t run a 4 minute mile but many people can. It can be done, but I can’t do it. So “I can’t do it therefore it can’t be done” is ludicrous. This deflecting mechanism gets in the way of being realistic about our knowledge and skill and ability to produce results and creates an illusion of our skill level…which is not a good way to improve performance.


There’s only one way to do that: Plan time to practice. Practice the right things. And then practice and repeat. And repeat. And repeat.

Don’t know where to start? I do. Let’s connect and get you and your team on track!

Practice DOES make perfect!

Now, go sell something.

Love, love, love,

Jody Seivert 300 dpi

Gratitude, Compassion, Interest

Gratitude, Compassion, Interest
For sales teams everywhere


All showroom salespeople struggle with the initial contact – how to make it smooth and inviting, how to gauge when and how to approach, and how to manage the resistance of ‘just browsing’ or some other dismissive responses that often provoke a reactive response in us. And while that point in time is indeed challenging, how we are ‘being’ when we greet the incoming ‘guest’ speaks as loudly as anything that we say to them. So, in the effort to create a ‘sparks from your fingertips happy to see them’ engagement, here are some places to start from that will impact your first encounter.

gratitude abundance



This is an opportunity that someone else has given you. Either the company marketing and advertising has created it, or a happy customer has referred them and created it, or your location to some other interesting venue has spilled over and created it….or something else that is external to you. Unless this is a be-back to you, it’s a gift to you. And however they are and however they are not, that’s what you get to work with. Be Grateful.







You have no idea of what they are experiencing in their life. It’s a mystery to you and might be a struggle for them. How they initially interact with you might have nothing to do with you and everything to do with what’s going on in their world. When they are greeted with gratitude for just being there and acceptance for just being who they are, the resistance is reduced and the connection can begin. Generate Compassion.


greet interest


Be interested in them. If you are interested in them you will be inquisitive and ask questions to learn more about them. You will listen to hear what they are saying and the message behind the words instead of waiting to speak. If you are interested in them you will be patient as they try to articulate what is not working that they want to fix, what is missing that they want to fill, what is a concern that they want to avoid or rectify. Slow down the pace and dial up the interest.

These don’t guarantee success but they serve as a foundation for it. They are especially effective when we’re having a tough day and don’t feel like being this generous…generate them anyway.

Now, go sell something.

Love, love, love,

Jody Seivert 300 dpi