Making website material mobile-friendly and having trained salespeople ready for web sales is crucial to your bottom line. If you’re not keeping up with the mobile and tablet movement, you will be left behind.
Consider getting a second line on your phone so that your customers can call you, or become facile with your tablet so that you can use it for sketching, web searching your competition, scheduling appointments, etc. If you aren’t living in the technology that is current today, the world will move beyond you and you won’t see it happening. Be up to date with the technology that your customers and prospects are using so that they see you as a ‘resource’ and not just a salesperson.
I listen to owners and managers who don’t want their salespeople to have their phones with them on the showroom floor…seriously??? Their phone is a computer, a camera, a calendar and can access mobile data. YOU need to live in this techno world and make it HOW you and your team do business. Check out what your competition is doing with their website and how hand-held technology is impacting the customer experience – GET to that level THIS year and go beyond it next year.
You are not alone in your resistance to improvement…or rather to the actions that deliver improvement. In fact, you are human in your resistance to taking new actions that will produce new and desired outcomes. As am I.
I hired a coach in January, had an initial meeting and brainstorming session, was given homework to produce before the next meeting (which was yet unscheduled) and have only produced 25% of that work and have not yet scheduled a follow-up call. To be fair, I had hip replacement surgery 2 weeks ago and am home recuperating, so I have a valid and understandable ‘reason’ for my lack of action. And yet I find myself engaged in time-wasting distractions instead of using that time for the actions that I agreed to do.
Why am I tell you this? For a couple of reasons: 1. I want to fess up and recommit to taking action. 2. I want you to see how someone who encourages you to do the hard stuff can just as easily dissuade themselves from the actions that they gave their word to do.
Thanks for listening and for your courageous development.
I once had a customer who was a bit of a maverick in his marketplace and in the industry. He has since passed away, but Chuck Forcey was a character. When he was in the military, he flew planes and was on an elite fighter team…and he brought his irreverent ways with him.
Fortunately, he had a commander who was tougher and more focused than Chuck was and while he respected and appreciated what Chuck brought to the team, he refused to let the team be defined by one of its members. To address a particularly aberrant behavior, the commander pulled Chuck aside and told him: “You are a valued member of this team…and you will have a place on this team as long as your contribution exceeds your aggravation…and not a moment longer.” I LOVE that measure of relationships … and don’t we all use something like that, even if it’s not as clearly stated? Think about it as you evaluate design project clients, hire new associates, work for rogue employers…and maybe closer to home, too.