“The 4 P’s of Making Money in Design”

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Join us Thursday May 30th as Jody Seivert, owner of One x One Companies and Selling Interior Design, shares her knowledge about how pricing projects helps build a design business and its revenues and profitability. While working with marquee design clients Jody has developed an strategy for making money which focuses on 4 P’s: Pricing, Profitability, Partnership and Premium.

IFDA New England Chapter Meeting, California Closets in Natick, MA.
Thursday May 30 5:30 – 8:30 | Register here!

Recap: Pricing Design 2012 – Denver Design District

The Presidential debate wasn’t the only thing happening in Denver yesterday!  It was standing room only as the first presentation of Market Day at Denver Design District, with great energy, rapt attention, and interesting questions from designers from across the Rockies.  The time flew as we discussed data collected over the last 3 years and how the economy, changing clients buying habits and designer purchasing procedures have impacted the revenues and profitability of designers from all corners of the USA.  The concept of ‘profitability in the project’ as part of the initial inquiry with a prospective client and how to determine that was new territory for many – and a group exercise on how to figure it out was a fun and interesting approach that had calculators buzzing as designers did the math to determine whether or not they could take on a project and make money on it.

We were also very fortunate to have in attendance Kathleen Callahan of International Design Guild (the luxury and fine flooring association) and celebrity designer Mark Brunetz (below) of eponymous design firm.  He is impressive and approachable (and yes, adorable) with a strong commitment to the industry and to his clients.  LOVED meeting them!

Thank you to Rosa Mayberry and Jo Frank of DDD for making this event possible….and I look forward to bringing this program to International Market Square in Minneapolis next Wednesday, 10/10.

Hope to see you!

Now, go sell something!!!

Love,
Jody